Launch of the #MorethanFootball Action Week
Today, the Action Week had its inauguration event at the 8th EFDN ‘More than Football’ conference at the stadium of SL Benfica in Lisbon. The #Morethanfootball Action week was kicked off by Hubert Rovers, CEO of the European Football for Development Network, together with Patrick Gasser, Senior CSR Manager at UEFA.
The dynamics of the inauguration involved the release of the official #Morethanfootball Action Week video and the handing out of unique Action Week footballs, signed by the attending representative of the UEFA Foundation, delegates of the conference host SL Benfica and the EFDN board. The launch of the #Morethanfootball Action Week was also broadcasted on the #Morethanfootball Facebook site and can also still be watched there.
We were pleased to launch the Action Week at the EFDN conference and are looking forward to the new annual european-wide event.
